Digital One today announced extended mobile support for its online video platform ClickStreamTV to include Android smartphones in addition to iPhone and Blackberry support, launched in September 2009.
“Smartphone usage is rapidly increasing, it is essential for businesses to be able to reach their audiences through their mobile phones,” said Kevin Yahl, president of ClickStreamTV. “With the introduction and rising popularity of Android phones, we expanded our mobile support to allow our customers to reach a wider mobile audience.”
ClickStreamTV automatically encodes and prepares video in multiple formats to stream to Macs, PCs, and smartphones, now including the Android, all from one central management system. Users can also select to encode and stream video in single format.
As new phones are created for the market, ClickStreamTV’s open source system will continue to expand compatibility, much in the way it currently adapts its streaming formats to new computer browsers and operating systems, such as the Android.
ClickStreamTV’s exclusive system automatically detects the user’s computer or phone and delivers the appropriate video format and interface to any computer system, browser or smartphone all from one centralized management system.
ClickStreamTV recently announced the online video solution provider is partnering with EC Suite, a global provider of e-commerce, hosting and CDN solutions, to provide enterprise-quality video for small to medium sized businesses (SMBs).
“Over the past 20 years in sports broadcasting radio, TV and cable, ratings have been decreasing as online content viewing has been increasing at an incredible rate,” said Kevin Yahl, founder and president of ClickStreamTV. “We’ve developed ClickStreamTV to allow SMBs a solution to provide high-quality video online that was once only available to large enterprises.”
EC Suite will offer the ClickStreamTV product to provide a simple solution for customers to put video on the web. SMBs can easily sign up and enroll for ClickStreamTV without requiring installation, additional hardware or IT staff to operate.
The ClickStreamTV and EC Suite partnership includes Limelight Network, Inc as the content delivery network to provide high-quality streaming at no additional cost. Using ClickStreamTV, customers can easily stream optimum video live, on demand or generate revenue from pay per view (PPV) video players.
“Due to the movement to online media, there now is a need for businesses to monetize their video content with a pay per view system,” said Yahl. “ClickStreamTV was built to provide SMBs the tools to publish and monetize video online at a price they can afford.”
Monetizing video with a PPV system is possible through ClickStreamTV’s partnership with EC Suite, which enables reliable recurring payment processing for video purchases using ClickStreamTV. However, customers are not limited to using the EC Suite service and have the option of using a provider of their choice for content monetization.
ClickStreamTV’s open source based system automatically delivers video to any computer system, browser or smartphone all from one centralized management system. Video statistics and Video Email tools are also included in every ClickStreamTV package for SMBs to optimize their online video media.
To learn more or start using the ClickStreamTV video solution, go to www.clickstreamtv.com/signup or www.ecsuite.clickstreamtv.com.
Technology is always changing
The evolving space of online video calls for a video delivery platform that can always be modified to work with emerging technologies. As history has shown, new, improved technology will always emerge and out date previous innovations. For example, Real Player was the first dominant online video player in 1995, exceeded by Windows Media and then Flash, which is currently the most popular player for online video. Another example is the the introduction of smartphones, which have taken online video a step further from the computer, enabling viewers to watch video when and where they want.
Without the ability to adapt to new technologies, a video delivery platform will not survive.
Open Source – The solution to evolving technology.
Open source technology is not owned by a particular developer or company, unlike Flash, for example, which is a closed source technology owned by Adobe. Open source refers to the method used to design the markup for technology and is released to the public for collaboration. People may freely change and use the open source markup to create their own product or service without dealing with ownership licenses.
ClickStreamTV was built using open source languages including HTML, SQL, Perl, PHP, JavaScript and AJAX. This allows the ClickStreamTV developers to create a unique product that they can continuously change or modify when needed.
Why does ClickStreamTV use open source technology?
Reliability
ClickStreamTV provides a solution to the evolving technology and is able to adapt by using open source markups. Open source technology allows for quick updates, changes/fixes for bug problems and extensions to the infrastructure to make it compatible with new or emerging technologies, reducing the need to build an entirely new product.
Users of ClickStreamTV will never have to wait for product updates or reinvest in a new product. However, with closed or proprietary software, often used by ClickStreamTV’s competitors, developers own the rights to the software and provide untimely changes and upgrade releases for users.
Compatibility
ClickStreamTV also provides a solution to meet the expectations and demands for high-quality video by allowing businesses to reach a wider audience. ClickStreamTV delivery system sends video to any viewer regardless if they are using a Mac, PC, iPhone, BlackBerry, Windows Mobile or Flash, Windows Media Player, etc.
No other product has the technology to deliver streaming video from the same encode to any computer system or browser nor can promise compatibility with future developments.